Briefing
Organize a sampling program for Nalu, focused on students and white collar.
Objectives
• Develop all sampling tools/materials
• Sourcing of all sampling locations
• Cold chain management
• Distribution of perfect served cans to the target group
Results
• 300.000 cans distributed during qualitative samplings within the target group.
![](https://steadyagency.com/wp-content/uploads/2017/08/can-original.png)
![](https://steadyagency.com/wp-content/uploads/2017/08/can-frost.png)
![](https://steadyagency.com/wp-content/uploads/2017/08/can-exotic.png)
![](https://steadyagency.com/wp-content/uploads/2017/08/nalu-promotour-2.jpg)